Autumn Brands, a family-owned, pesticide-free cannabis farm committed to sustainable cultivation, announced a new partnership with Lucid Green, the Smart Product Identifier (SPI) platform. This collaboration centers on integrating LucidConnect, an advanced DTC marketing platform designed to provide unique insights, education, and loyalty programs in cannabis consumption.
With LucidConnect, consumers now gain access to meaningful education about their Autumn Brands cannabis products, including safe consumption practices and engaging rewards, all through a simple scan. This platform offers an immersive experience into the brand's commitment to sustainability and detailed insights into each product's composition. This evolution represents a pivotal step forward in empowering consumers with comprehensive knowledge for informed cannabis usage.
"Partnering with Lucid Green to adopt LucidConnect is an exciting development for us at Autumn Brands," said Hanna Brand, Co-Founder of Autumn Brands. "This aligns perfectly with our core values of sustainability, family, and transparency, allowing us to share the story behind every product with our consumers, not just in words but through engaging and interactive experiences."
Lucid Green's expertise in developing technology that bridges the information gap between cannabis brands and consumers complements Autumn Brands' pioneering approach to cannabis cultivation, making this partnership a powerful force for positive change in the industry.
"Leveraging our technology to fully support Autumn Brands' mission of transparency and consumer education aligns completely with our overarching mission as a company," remarked Filip Luneski, VP of Marketing at Lucid Green. "With LucidConnect, we are taking a significant step toward empowering consumers with knowledge about the cannabis products they use, fostering a community that values informed choices."
For more information:
Autumn Brands
autumnbrands.com