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US (CA): Partnership to breed and cultivate exclusive strains

Glass House Brands, Inc. announced its partnership with Seed Junky Genetics. Under the terms of the partnership, Seed Junky will partner with Glass House to breed and select strains that will be exclusively made available in Glass House brands, including Glass House Farms, Forbidden Flowers, Field extracts, and others. 

In addition, starting this fall, California growers will for the first time be able to purchase Seed Junky clones directly from Glass House, allowing them access to unique genetics that may otherwise be difficult to acquire, particularly at scale. Glass House Farms is already known as an award-winning cultivator, and this partnership adds world-class genetics to its cultivation and brand arsenal. Glass House will be growing and selling in-demand and highly sought-after strains at scale from the state-of-the-art nursery at its 5.5 million-square-foot SoCal farm while offering the best quality genetics, clones, and cannabis innovation both to California growers and through its portfolio of in-house brands. 

Now Glass House Brands will be offering new, exclusive genetics in several of its most popular product lines starting early next year. Like all of Glass House Brands' products, the price points of these new strains will provide an excellent value proposition. 

"We're excited to be able to formalize and expand our relationship with Seed Junky," said Kyle Kazan, Chairman and Chief Executive Officer of Glass House Brands. "We have great respect for the outstanding quality and strain library which JBeezy and Wes Vazquez have built, and the synergies between our two companies are extremely complementary, which we think will become increasingly strategic, particularly in this highly competitive market." Kazan added, "We look forward to offering their genetics to California cultivators, including farmers small and large. We also look forward to carrying these brands on our store shelves, where we've dedicated space for small craft growers, and offering our customers exclusive and even more premium strains." 

"I am really excited to be working with JB and Wes, as I have long looked up to Seed Junky and the work that they have done to create some of the most exciting strains out there. To be able to put the hard work of our team together with their genetics is an amazing combo," said Graham Farrar, President of Glass House Brands. "To use an analogy, it's like a chart-topping collaboration between a record label and the most talented beat maker in the recording industry – so much of the premium weed on the market right now is coming from Seed Junky Genetics, and we're thrilled to be working with them on creative new strains that we'll be unveiling shortly. Additionally, we look forward to providing clones for strains grown through environmentally conscious means for those growing outdoor and in greenhouses."

"We are excited to work with Glass House Brands, one of the largest cultivators in the industry, to propel Seed Junky to new heights, providing outdoor and greenhouse cultivators in California with high quality, affordable genetics, and clones," said JBeezy, founder of Seed Junky Genetics. "Expanding the reach of our genetics on such a large scale will take a great deal of skill, talent, and proven ability; and working with Glass House Brands will allow us to assist many more cultivators, spreading our genetics throughout the entirety of California. We see this collaboration as a means to allow anyone who loves the plant the way we do to access our world-class genetics."

For more information:
Glass House Farms
www.glasshousefarms.org 

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